• What we do
    Industries
    • Consumer product
    • Telecommunications, Media & Technology
    • Public Sector
    • Retail
    • Health
    • Energy & Commodities
    • Consumer product
    • Telecommunications, Media & Technology
    • Public Sector
    • Retail
    • Health
    • Energy & Commodities
    Solutions
    • Artificial intelligence
    • Experience Transformation
    • Customer Engagement
    • Digital Commerce
    • Digital Engineering
    • Application & Infrastructure Management Services
    • Marketing & comuncating
    • Supply Chain
    • CRM Management – BRAZE
    • Artificial intelligence
    • Experience Transformation
    • Customer Engagement
    • Digital Commerce
    • Digital Engineering
    • Application & Infrastructure Management Services
    • Marketing & comuncating
    • Supply Chain
    • CRM Management – BRAZE
  • How we do it
    Strategy & Consulting
    • Digital Transformation Framework
    • Product Management
    • Experience & Design
    • Engineering & Technology
    • Data & Artificial Intelligence
    • Digital Transformation Framework
    • Product Management
    • Experience & Design
    • Engineering & Technology
    • Data & Artificial Intelligence
    Insights
  • Why we do it
    Client Stories
    • AIWIN: A Cinematic Introduction to a Legacy of Trust
    • Amr Sharaf: Translating Poetry into a Visual Experience
    • Capturing an Icon: The Ola Al-Fares Videography Session
    • Khazan: Crafting “Alz Al-Lahzat” – A Campaign for Memorable Moments
    • Meraas: Forging a Modern Residential Identity for Dubai
    • Meraas’ La Mer: Capturing the Essence of a Beachfront Metropolis
    • Meraas’ The Beach: Defining a Contemporary Coastal Lifestyle
    • Saudi Food Bank: Inspiring the Next Generation to Reduce Food Waste
    • AIWIN: A Cinematic Introduction to a Legacy of Trust
    • Amr Sharaf: Translating Poetry into a Visual Experience
    • Capturing an Icon: The Ola Al-Fares Videography Session
    • Khazan: Crafting “Alz Al-Lahzat” – A Campaign for Memorable Moments
    • Meraas: Forging a Modern Residential Identity for Dubai
    • Meraas’ La Mer: Capturing the Essence of a Beachfront Metropolis
    • Meraas’ The Beach: Defining a Contemporary Coastal Lifestyle
    • Saudi Food Bank: Inspiring the Next Generation to Reduce Food Waste
  • About us
  • Contact Us
  • Careers
  • What we do
    • Industries
      • Consumer product
      • Telecommunications, Media & Technology
      • Public Sector
      • Retail
      • Health
      • Energy & Commodities
    • Solutions
      • Artificial intelligence
      • Experience Transformation
      • Customer Engagement
      • Digital Commerce
      • Digital Engineering
      • Application & Infrastructure Management Services
      • Marketing & comuncating
      • Supply Chain
  • How we do it
    • Data & Artificial Intelligence
    • Digital Transformation Framework
    • Engineering & Technology
    • Product Management
    • Experience & Design
    • Strategy & Consulting
  • Why we do it
    • Client stories
  • About us
  • Contact Us
  • Careers
  • What we do
    Industries
    • Consumer product
    • Telecommunications, Media & Technology
    • Public Sector
    • Retail
    • Health
    • Energy & Commodities
    • Consumer product
    • Telecommunications, Media & Technology
    • Public Sector
    • Retail
    • Health
    • Energy & Commodities
    Solutions
    • Artificial intelligence
    • Experience Transformation
    • Customer Engagement
    • Digital Commerce
    • Digital Engineering
    • Application & Infrastructure Management Services
    • Marketing & comuncating
    • Supply Chain
    • CRM Management – BRAZE
    • Artificial intelligence
    • Experience Transformation
    • Customer Engagement
    • Digital Commerce
    • Digital Engineering
    • Application & Infrastructure Management Services
    • Marketing & comuncating
    • Supply Chain
    • CRM Management – BRAZE
  • How we do it
    Strategy & Consulting
    • Digital Transformation Framework
    • Product Management
    • Experience & Design
    • Engineering & Technology
    • Data & Artificial Intelligence
    • Digital Transformation Framework
    • Product Management
    • Experience & Design
    • Engineering & Technology
    • Data & Artificial Intelligence
    Insights
  • Why we do it
    Client Stories
    • AIWIN: A Cinematic Introduction to a Legacy of Trust
    • Amr Sharaf: Translating Poetry into a Visual Experience
    • Capturing an Icon: The Ola Al-Fares Videography Session
    • Khazan: Crafting “Alz Al-Lahzat” – A Campaign for Memorable Moments
    • Meraas: Forging a Modern Residential Identity for Dubai
    • Meraas’ La Mer: Capturing the Essence of a Beachfront Metropolis
    • Meraas’ The Beach: Defining a Contemporary Coastal Lifestyle
    • Saudi Food Bank: Inspiring the Next Generation to Reduce Food Waste
    • AIWIN: A Cinematic Introduction to a Legacy of Trust
    • Amr Sharaf: Translating Poetry into a Visual Experience
    • Capturing an Icon: The Ola Al-Fares Videography Session
    • Khazan: Crafting “Alz Al-Lahzat” – A Campaign for Memorable Moments
    • Meraas: Forging a Modern Residential Identity for Dubai
    • Meraas’ La Mer: Capturing the Essence of a Beachfront Metropolis
    • Meraas’ The Beach: Defining a Contemporary Coastal Lifestyle
    • Saudi Food Bank: Inspiring the Next Generation to Reduce Food Waste
  • About us
  • Contact Us
  • Careers
  • What we do
    • Industries
      • Consumer product
      • Telecommunications, Media & Technology
      • Public Sector
      • Retail
      • Health
      • Energy & Commodities
    • Solutions
      • Artificial intelligence
      • Experience Transformation
      • Customer Engagement
      • Digital Commerce
      • Digital Engineering
      • Application & Infrastructure Management Services
      • Marketing & comuncating
      • Supply Chain
  • How we do it
    • Data & Artificial Intelligence
    • Digital Transformation Framework
    • Engineering & Technology
    • Product Management
    • Experience & Design
    • Strategy & Consulting
  • Why we do it
    • Client stories
  • About us
  • Contact Us
  • Careers

Digital Transformation Framework

Accelerate your business transformation at pace.

What is digital transformation framework?

Every organization’s path to transformation is unique. At Persici, each transformation we lead is powered by five core capabilities. These capabilities set us apart, and when combined with the strength of AI and our Digital Transformation Framework, they empower our partners to uncover and realize value at scale.

We call these our Digital transformation framework Capabilities

Our Digital Transformation Framework defines our unique philosophy for driving successful business transformation. When its elements work seamlessly together, it becomes the key to unlocking lasting impact. This approach bringing together strategy, product, experience, engineering, data and AI sets Persici apart, enabling us to deliver extraordinary value and measurable outcomes for our clients.

how does it work

Our Digital Transformation Framework exists to drive the implementation of business transformation with one central goal: unlocking value for our clients and their customers. True transformation demands that all core capabilities work seamlessly together, reinforcing and amplifying one another to deliver sustainable impact.

illustration-of-red-gradient-colored-soundwaves-on-2025-03-08-11-47-07-utc

Strategy

Define and validate sources of value with clear, scalable plans for growth.

 

Product

Build evolving, living products that continuously deliver value through Agile and outcome-focused models.

 

Experience

Craft human-centric journeys that connect digital and physical touchpoints, powered by emerging technologies and AI.

 

Engineering

Transform technology from a cost center into a true enabler of speed, quality, and agility.

 

Data & AI

Leverage data responsibly to fuel insights, automation, and personalization, creating measurable business impact.

 
The work of our integrated capabilities is never complete. Products and services should be continuously optimized, while emerging opportunities and technologies such as advanced generative AI—are constantly explored. This ensures that organizations remain flexible and capable of delivering whatever solutions are needed, with digital at the core

How digital transformation frame work drives value

Now that we’ve explored each of the core capabilities, it’s clear how powerful they become when seamlessly integrated. Working in unison and amplified by the power of AI, these capabilities unlock transformative benefits that accelerate growth and create lasting impact.

Our combination of core capabilities helps organizations accelerate digital transformation and bring innovative products and services to market faster.

Our core capabilities place significant emphasis on customer experience, empowering organizations to deliver more personalized and engaging interactions that drive loyalty and fuel revenue growth.

By leveraging our integrated capabilities, organizations can unlock stronger business performance—driving higher revenue, greater profitability, and expanded market share.

Our integrated capabilities foster a culture of innovation, empowering organizations to spot and seize new opportunities across the digital landscape

By emphasizing iterative approaches, organizations gain greater agility. Our integrated capabilities enable businesses to respond rapidly to evolving market conditions and customer needs, keeping them ahead of the competition.

Innovation doesn’t end when a product launches — it only begins there. Every service, every touchpoint should keep evolving, adapting, and improving. As new technologies like generative AI reshape what’s possible, organizations that stay digital at the core gain the freedom to reinvent — not once, but continuously — to meet every new challenge and opportunity.

How we can drives value

Now that we’ve explored each of our core capabilities, it’s easier to see the true impact they create when they work together. When combined — and amplified by the power of AI — these capabilities unlock a new level of efficiency, agility, and intelligence, driving faster transformation, smarter decisions, and more connected customer experiences.

Our integrated capabilities help organizations accelerate their digital transformation journey and bring new products and services to market faster — with greater precision, creativity, and impact.

Our capabilities place a strong focus on customer experience — helping organizations design more personalized, engaging journeys that inspire loyalty and drive sustainable revenue growth.

By leveraging the full breadth of persici expertise and partnerships, organizations can unlock stronger business performance — driving growth in revenue, profitability, and market share.

Our capabilities foster a culture of innovation — empowering organizations to identify, embrace, and capitalize on new opportunities across the evolving digital landscape.

With a focus on iteration, greater agility is achieved. Our integrated approach enables organizations to quickly adapt to shifting market dynamics and evolving customer needs — helping them stay ahead of the competition and lead with confidence

Ready to take the next step? Contact us.

By submitting this form, I authorize Persici companies to contact me regarding my inquiry or according to my choice to register for future communications. Read our Privacy Policy for more detail or opt out at any time using the unsubscribe link on any of our emails.

AI Development Platform

Cut dev time from months to days with Persici

  • Customer Experience & Design
  • Privacy Policy
  • Insight
  • contact us
  • Company Overview
  • Industries
  • Solutions
Info@Persiciagency.Com

UAE, Dubai

+971 542 555 227

Saudi Arabia, Riyadh

+966 569 611 883

Jordon, Amman

+962 7 8716 1639

Facebook-f Twitter Youtube Linkedin

Persici Agency © 2026 All rights reserved.