What is Braze?
Braze is a comprehensive customer engagement platform that empowers brands to collect real-time data, orchestrate personalized journeys, and deliver seamless experiences across multiple channels including push notifications, email, in-app messaging, and SMS all from one place.
With Braze and effective CRM management, marketing teams can segment audiences, automate communication, and respond instantly to user behavior, ensuring the right message reaches the right person at the right time creating experiences that feel human and build lasting loyalty